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CASE STUDIES

		When The Baltimore City Public Schools Basketball Academy, the largest prep academic and athletic event in the country needed a reliable and effective company to manage their grass roots promotions and social media engagement, we were ecstatic about the opportunity to team with them to bring more attention to this event. Having roots in Baltimore and understanding the dynamics of the city's love for the sport of basketball provided PPMG the edge in successfully executing academy promotions.
	During a historic run from 2008-2011 MSU Men's Basketball dominated the MEAC Conference, winning three regular season championships and two conference tournament championships that led to one N.I.T apperance and Two NCAA Tournament Bids. PPMG identified a need to bolster the fan experience and develope corporate partnerships via sports marketing. After analyzing and presenting this need to senior athletics administration, PPMG introduced and executed MSU's sports marketing needs.	Working with Miami Dade Sports, PPMG assisted in generating "hype" for Wrestlemania 28's pre-sale kickoff celebration held in Bayfront Park. With WWE having such a diverse fan base worldwide and with Miami's Multi-cultural mix, PPMG wanted to ensure we designed and executed a diverse grass roots & experiential marketing plan to maximize our reach of WWE's target markets. PPMG was successful in its execution which led to thousands of fans attending WWE's kickoff event.
With planned appearances at the Pre-sale Kickoff Celebration by several current and former WWE Superstars, including one of WWE's biggest draws Rey Mysterio. PPMG strategically executed a promotions plan which targeted fans & patrons at bustling sports bars & businesses in Downtown Miami, Bayside, Brickell, Mid-Town, South Beach, Coconut Grove & also flooded the campuses of UM, FIU, and Miami-Dade CC with engaging experential promos, giveaways and marketing materials.